Holly was asked to speak at the National Auction Association’s Digital Marketing Summit in Albuquerque, New Mexico this month, specifically about leveraging the power of AI with branding and marketing.

The following summary and objectives were outlined for event attendees and covered by Holly in her 1-hour presentation:

For marketers in 2024, the task of "marketing" your company's products and services, and your business as a whole, can take on a life of its own. Marketing leaders are pulled in hundreds of directions with dozens of mission critical platforms, social media portals, and channels to feed with content and advertise on. Leveraging Artificial Intelligence helps marketers and business leaders create content, develop and execute marketing strategies, and connect deeper with customers. In this session, see how these create longer lasting client relationships and driving sales. 
1. Determine how to leverage AI to complete basic and complex marketing tasks
2. Save valuable time across marketing portals and platforms by leveraging AI
3. Identify key marketing insights to gain competitive advantage using AI
4. Investigate ways to improve your skills and the content you produce for your brand
5. Harness the power of cross-posting and how to repurpose marketing material over and over

Included in her material was the explainer video below, which she generated by InVideo Ai, based on a prompt given to the generator. The prompt read:

“Please generate an explainer video about how a live auction works for farm equipment, targeting farm equipment buyers and potential sellers, leaning into the significance of auctions.”

To hire Holly for your event, conference, podcast, or panel, please email admin@hypboss.com or call +1 561-631-0381.